Track Your Ad Campaigns

Register your Google or Facebook Ad parameters with IdeaRoom (contact support@idearoom.com), and we will include the parameter and its value in design links created by IdeaRoom. This will allow you to track the effectiveness of your ad campaigns through your complete sales and marketing workflows.

Example

You’ve created a Google Ad marketing campaign with three parameters, and you want to determine how many leads generated by that campaign convert to closed sales.

You register these three parameters with IdeaRoom and indicate that you want the parameters to be included on any saves and in the webhook:

• utm_source

• utm_medium

• utm_campaign

When a user opens IdeaRoom from a link associated with that campaign, IdeaRoom will “inherit” the parameters and include them on any design link saved by that user.

Then, you can use your existing marketing management tools to track performance of IdeaRoom leads within your existing infrastructure.

Example URL with Campaign Tracking